Hg2 : The Hedonist

McQ Alexander McQueen

For fashion lovers, Alexander McQueen is a name spoken with bated breath: both as the name of an incredible designer and an iconic British fashion brand. In the years since McQueen’s death, the brand has been in the capable hands of talented creative director Sarah Burton – she of Royal Wedding fame (the Duchess of Cambridge’s wedding dress is now the stuff of legend).

The first Chinese outpost, McQ Alexander McQueen, opened in 2011 as part of Burton’s visionary plan for the brand, is everything McQueen devotees could hope for while shopping in Beijing. Designed by architect William Russell, the minimalist all-white interior is flooded with light and filled with some of the brand’s truly lust-worthy catwalk offerings.

Sanlitun Village North Shop N2 - 12/22 11 Sanlitun Road,
Chaoyang District,
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