Hg2 : The Hedonist

Maison Martin Margiela

The Belgian designer Martin Marigela started his Maison in 1988 before controversially leaving the label in 2009. Known as the Banksy of the fashion world, the mysterious designer (who’s never been spotted at his runway shows or publicly photographed) creates clothes that speak for themselves. Since being taken over by Renzo Rosso, Diesel’s founder, the brand has become much more commercially viable with stores opening worldwide selling furniture and fragrance. In 2002 the Maison opened its first Parisian store, second only to the Belgian base. The company has always been based in Paris, with its ateliers and headquarters making the city their home. The two side-by-side flagships at 23 and 25 stock men’s and women’s wear in respective order. The haute couture lines are only available to order, but the rue Saint-Honoré store stocks the newer MM6 line which includes furniture and footwear.

The brand’s aesthetic remains the same, however, offering minimalist, avant-garde, impeccably cut pieces that never wear the wearer. The fashion world’s secret weapon is now more readily accessible, yet the ethos of transformation, reinterpretation and the pure craft of MMM will never fade.

23 & 25 rue de Montpensier,
Palais Royal
+ 33 1 40 15 07 55
Opening Times
Open: Mon-Sat 11am-7pm. Closed Sun
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