Hg2 : The Hedonist

East Village & Noho

Daryl K. (21) Precisely tailored, boundary-defying, sexy, and feminine, designer Daryl Kerrigan is the ultimate designer for edgy Downtown gals.
Ghost (28) Ethereal and timeless, the light-as-air creations of Tanya Sarne are beyond flattering and move with you.

Adidas Sports Performance (610)  A slick showroom for each of Adidas’s lines of precision athletic footwear, just a hop, skip, and a jump from its sister store on Wooster Street where the label’s casual styles reside.
American Apparel (712) One of many storefronts cropping up around town, the LA-based cotton purveyor pushes its perfect-fitting, multi-colored T-shirts, sweats, and throwback 1970s gym wear.
Atrium (644) Up-to-the-minute lines of premium denim and outerwear on a well-trafficked corner, appealing to adventurous dressers with cash to blow.
Urban Outfitters (628) Every hipster’s go-to haven for right-this-minute trends, cool basics and sneakers, and well-chosen pieces from young-spirited lines like Diesel, Triple Five Soul, Evisu, and Le Tigre.

Dave’s Quality Meat (7 E 3rd St) Sneaker-philes always go back for seconds at this butcher-themed shop offering limited-edition lines of kicks and original Ts.
Jutta Neumann (158 Allen St) Hand-crafted leather goods with a hearty feel, from footwear to simple jewelry to clutches and shoulder bags.
Kiehl’s (109 Third Avenue) The beloved apothecary, well stocked with everything your body wants in its various white bottles, plus generous samples and a knowledgeable staff.
Norman’s Sound & Vision (67 Cooper Square) One of the city’s most revered hard-to-find music outlets, with an impressive selection of jazz and plenty of bargain used CDs and DVDs.
NYC Velo (64 Second Avenue)  True bike enthusiasts drool over the high-end selection, with the latest offerings from Javelin, Bianchi, and Ridley, plus cutting-edge gear.
Rafe (1 Bleecker St) Enviable handbags, shoes, and accessories by Rafe Totengo are fawned over by a tasteful clientele, who love to linger in the pretty environs of this Bowery boutique.
Rue St. Denis (170 Avenue B) One of the most meticulously managed vintage stores in town, with plenty of dapper, bygone looks for guys and shoes gals will flip for.
Some Odd Rubies (151 Ludlow St) A great mix of old and new pieces in a shoebox of a store, owned by a few chic gals including actress Summer Phoenix; key pieces have been resewn for more modern fits.
Trash and Vaudeville (4 St. Marks Place) A mainstay of the punk look (draining fast from this once hardcore neighborhood), specializing in bondage pants, rubber, and other garments your folks would have hated.

Image: by roeyahram

Bond Street & Broadway,
Lower East Side
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