Designed by Guido Ciompi (architect of Gucci boutiques and Roberto Cavalli’s house) with much pink, orange and red, there’s very little that’s grey about this super-central five-star design hotel in Milan. Its 21 rooms are individually decked out in the last word in fashionable furniture, DVD and CD players, wenge wood and chrome and glass Starck bathrooms. Guests can use the gym and pool of sister hotel Hotel de la Ville around the corner on via Hoep- li, but much better to book into one of two of Gray’s rooms with private gyms and concentrate on working out in their own exclusive amenities, namely ‘Il Bar’ and ‘Le Noir’, an all-black restaurant with tables on sliding rails for cosying up with the fashion fraternity, who pack in here during Fashion Week. Restricted numbers at the Gray is well suited for those needing to keep a low profile and for going unnoticed on the foyer’s fabulous hot pink Alice-in-Wonderland swing.