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Strategic Account Manager (12-Month FTC)

Reports to: Managing Director
Location: [London / Hybrid]
Type: Fixed-Term (12-Months)

Start Date: January 2026

 

About Hg2 Content Lab

Hg2 is a boutique creative agency with storytelling at its core. Known for our work with luxury hotels, destinations, and lifestyle brands, we create powerful editorial and digital content, serving as a strategic brand partner to clients looking to elevate their voice, narrative, and market presence.

We’re seeking an exceptional Strategic Account Manager for 12-Month FTC, supporting top-tier luxury and hospitality clients while helping position Hg2 as a leading strategic and creative partner. This role blends client strategy, content planning, marketing, brand positioning, and project oversight, all through a strong editorial lens and with meticulous attention to detail.

This is a 12-month maternity cover role, starting January 2026, with a short handover period beforehand.

The Role

You’ll lead strategy and delivery across high-profile accounts, helping shape brand direction, refine messaging, and ensure smooth end-to-end account management. You’ll serve as the day-to-day contact for clients, guide internal teams, and contribute to strategic communications, planning documents, and presentations.

Strong account management experience, ideally within luxury hospitality or travel, is essential, along with a strong grasp of brand positioning and tone of voice. Experience working with or overseeing editorial teams is highly valued. Italian fluency or experience working with Italian brands is a plus.

Key Responsibilities

Client Strategy & Brand Positioning

  • Lead strategic direction and content planning for key hospitality accounts
  • Help clients refine their tone of voice, messaging, and positioning
  • Develop and manage quarterly strategies aligned with brand goals and seasonal priorities
  • Ensure all output reflects a clear and consistent brand narrative
  • Position Hg2 as a strategic and creative partner to clients

Account Management

  • Act as the main point of contact for assigned clients, running calls and managing feedback
  • Translate client goals into clear, actionable briefs for internal teams
  • Build strong, long-term client relationships through proactive communication and delivery
  • Oversee internal project timelines, approvals, and deliverables to ensure seamless execution

Admin, Tracking & Reporting

  • Maintain trackers, timelines, systems, and documentation
  • Manage project workflows and ensure status updates are captured and shared clearly
  • Deliver structured client reports and recaps with strategic insights
  • Coordinate approvals and feedback loops internally and externally

Agency Growth & New Business

  • Contribute to creds decks, pitch materials, case studies, and proposals
  • Support Hg2’s own brand positioning and thought leadership through marketing initiatives
  • Collaborate on strategic messaging for internal and external communications

Ideal Candidate

  • 4–6+ years’ experience in account management, brand strategy, or marketing (preferably in hospitality, hotel management, luxury, or travel)
  • Proven ability to lead client relationships and deliver strategic direction
  • Strong understanding of tone of voice, narrative development, and brand positioning
  • Highly organised, proactive, and confident managing multiple clients and timelines
  • Experience working with or briefing editorial teams to maintain brand consistency
  • Italian fluency or experience working with Italian hospitality brands is a strong advantage

What You'll Gain

  • Lead strategy for prestigious hospitality & lifestyle brands
  • A leadership role in a growing, evolving agency
  • Hybrid working (3 days in our London office + remote flexibility)
  • Creative, collaborative culture where ideas have real impact
  • 23 days holiday + public holidays, pension contribution
  • Bonus scheme + professional development opportunities

To Apply

Please email your CV, a short cover letter highlighting your hospitality and/or brand experience, salary expectations, current notice period / availability to start, and any relevant supporting materials to hello@hg2.com, using the subject line: ‘Strategic Account Manager Application’.

This is a 12-month maternity cover role, starting January 2026, with a short handover period beforehand.

 

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